About

The Alan Katz Group solves problems, whether helping a business find new, stable opportunities or assisting an event planner in scheduling an impactful keynote speaker. We provide clients results-oriented consulting services and speakers that can make health insurance, sales and marketing strategies, business planning, wellness and health care reform both informative and entertaining. This emphasis reflects the background of company’s principal, Alan Katz.

Alan Katz speaks and writes nationally on health care reform, sales and marketing, wellness, and strategic planning. He is the author of Trailblazed: Proven Paths to Sales Success, which provides insights on the steps professional producers take to achieve substantial sales growth.

Alan has a long and successful history leading sales organizations within companies ranging from small-to-large and start-ups-to-market leaders. Companies like WellPoint, Inc. (now Anthem), Centerstone (now BenefitMall), SeeChange Health (now HealthMine), Insurgency Benefits (creators of The Protect Plans) and Take44 (the company behind NextAgency).

Alan is a highly respected sales leader in the health insurance arena and a strong advocate of the value brokers bring to America’s health care system. He is currently president of the Los Angeles Association of Health Underwriters and previously served as president of the National and California Associations of Health Underwriters. (The National Association of Health Underwriters (NAHU) represents more than 100,000 licensed health insurance agents, brokers, general agents, consultants and benefit professionals through more than 200 chapters across America). He has testified testified before several Congressional and state legislative committees on behalf of Health Underwriters. NAHU awarded Alan its highest honor, the Harold R. Gordon Memorial Award, as Health Insurance Person of the Year in 2003. He was named CAHU’s Member of the Year in 2000 and 2007 and received a CAHU Presidential Citation in 2015.

Outside of the insurance industry, Alan was an investigating attorney with the U.S. Securities and Exchange Commission, Chief of Staff to California’s Lieutenant Governor and a member of the Santa Monica City Council.

The Alan Katz Group draws on all of Alan’s experience to help clients achieve their goals.